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Behind-the-scenes
stories about the world’s most intriguing Brands

…and how they invent, produce, and deliver iconic products and services.
$21.99

Porsche, THE luxury sports car brand.

$23.99

Hawai‘i, the world’s most famous archipelago.

$20.99

History meets the future in this timeless spiritual city.

$20.99

Dramatic transformation from a working-class staple to a fashion inspiration.

Discover best-in-class branding insights that make every brand better.

Each ad-free issue of MAGAZINE B showcases a single, iconic brand with vibrant, full-color photos, and powerful, untold narratives about the philosophy behind the brand.

The brand-documentary style details the products, people, challenges and solutions, that sustain best-in-class brands.

Reading Magazine B, you’ll see your company and the world of brands through a new lens…inspiring new ways of creating, and managing brands:

Popular Issues

Popular Issues

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$21.99

NEW 2nd Edition: Aesop grows & remains relevant by staying true to its enduring mission.

$26.99

Stories of neighborhoods, shopping, and COVID—from around the world.

$19.99

Lululemon brand pairs state-of-the-art sportswear and inspirational, engaged community.

$19.99

One product, a pint at a time, decade after decade.

Magazine B has helped me understand how great brands become, and stay, great brands. It's more than just how they present themselves to customers — it's how they do everything.
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Andrea D, Seattle, WA
Reviewer

Read Magazine B to learn how:

Porsche

Redefines performance vehicles—on the racetrack, on the autobahn, and in suburbia.

Rolex

Combines the fine art of high-end watch making with a world-renowned symbol that says: “I’ve made it.”

LEGO

Continues to redefine its products for new uses, new audiences, and new eras—all while maintaining its core features alongside their strong, simple brand identity.

Experience Magazine B

$74.99

The Coffee Bundle: The way to say morning for billions of people: Magazine F: Coffee and Magazine B:
% Arabica, Intelligentsia and Blue Bottle Coffee

$58.99

Montblanc, Lamy and Bic -- From luxury to everyday, Magazine B covers brands that help us put our thoughts on paper.

People Reading Magazine B Learn:

person holding porsche issue

Magazine B Merch

$9.99

Sticker versions of the iconic Magazine B covers.

$30.00

Let the world know what you're reading....

$7.99

The Magazine B pens tell the world what you're reading.

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