Description
Born in 2010 from the minds of two young Stanford graduates, Kevin Systrom and Mike Krieger, Instagram has grown into the most influential social media platform in just eight years, with over one billion monthly active users around the world. The intuitiveness of image-centric communication, which transcends textual and linguistic limitations, and a user-centric service that reflects real-time community feedback are the key pillars of Instagram’s success.
Instagram is a company that always puts the community first. This means that the users are at the center of everything we do. A lot of people don’t know this, but Kevin and Mike’s first hire in the early days of Instagram wasn’t an engineer—it was a community manager. Even today, our values are still focused on our users, which I think is the reason we’ve continued to be successful.Marne Levine, Chief Operation Officer of Instagram
I think technology is changing the way people rally together in three ways. First, we’re giving a voice to people who are campaigning for their values. Instagram has empowered them to say what they want to say. Second, we’re giving those campaigners tools. We’re enabling them to tell visual stories about the people they’re trying to help and the volunteers they’re working with. Third, we’re giving those campaigns new audiences.Mike Krieger, Co-founder & Chief Technology Officer of Instagram