Rimowa is a travel luggage brand that was started in 1898 by founder Paul Morszeck. The brand has led innovation in the industry, and was the first luggage brand to use aluminum and polycarbonate. The brand’s insistence on handcrafting and artisanship have allowed the brand’s products to maintain their outstanding quality for more than a century.
Rimowa’s signature design is its groove structure case with thin furrows. This is very strong signature, and difficult for other brands to copy. Many other brands have been inspired by the overall shape and dynamic lines of Rimowa’s designs, but they cannot replicate its aluminum or the quality of its polycarbonate material. Rimowa has been brave about investing a lot of money to focus on making polycarbonate and aluminum bagsDaniel Barkany, Owner of suitcase sale and repair shop Alba
Business travelers don’t have many options to express their own personalities or styles, and Rimowa tries to relate to them with goodlooking, nicely designed products, which is an encouraging achievement. Rimowa ultimately creates its premium value by allowing its customers to feel like they are smart travelers: those who try to move quickly and make efficient use of their time.Edmond de Fontenay, CEO of Evasion