TABLE OF CONTENTS:
It is excting to think of using the same equipment that professional athletes use during games.
Wilson makes equipment for ball sports, including racquet sports, team sports and golf.
Wilson makes a wide range of products, but there are a few that the company has made its name for.
Wilson strives to achieve a certain level of quality. This quality becomes evident when we compare Wilson products with competing products for the same sport.
This section compared Wilson’s main products and its competitors.
Big Game Partners
Wilson balls are the official balls of various leagues. The character of these competitions is reflected in their other partners and sponsors.
Wilson has a familiar image, which is why it stands out in a sports equipment market that usually focuses on science and technology.
Value + Quality
With the exception of a few premium brands, most Wilson products are for the amateur sports fans looking for high-quality sports equipment at a reasonable price. This section looks into other sports brands that take a similar approach.
Brand to Brand
Items that Wilson fans always have with them when playing sports.
This section observes the way in which Wilson appears throughout the course of an ordinary day.
Wilson was started in 1913 as a way to make use of slaughterhouse by-products. It is now an influential sports equipment brand. B took a look at the story behind this transformation.
Wilson Players / Partner Games / Amer Sports
Where there is space, there are sports. Wherever there are sports, Wilson is there.